As a longtime (over 15 years) customer of USAA for a multitude of their product offerings, including Investment services, banking, credit cards and homeowner and auto insurance, I am qualified to comment about their flawed corporate culture and poor customer service all the way up to the Office of the President. Anyone who watches television must be familiar with USAA’s commercial which runs incessantly (at least where I live in Los Angeles) propounding the message “We know what it means to serve.” Unfortunately, my years of experience with USAA has shown that USAA does not “know what it means to serve their customers/members.” When I challenged a representative in their insurance department that I had numerous experiences where their employees demonstrated that “they do not know what it means to serve” his priceless response was that he had served two tours of duty in the armed services and then hung up on me.
Clearly, he was not familiar with USAA’s commercial or their corporate slogan. I called the Office of the President to bring attention to the lack of common sense exhibited by their employee. They assured me that they would listen to the recorded call. While they agreed with my interpretation of their slogan’s intended meaning that “USAA knows what it means to serve their members” and not only that “USAA knows what it means to serve in the military” they were unwilling to call out their employee for his rude and irrational limited misinterpretation of their slogan and his abrupt termination of my call.
I only wish this was an isolated incidence, but it is not. I have had misinformation and poor service from people in their claims department, credit card fraud department and banking, including by employees with the title of Director. To me it is more important to measure a company by how their respond to legitimate factual complains about mistakes and errors in judgement of their employees and what they to mitigate or correct the error then that they made the mistake in the first place.
But either measure, number of employee mistakes or actions of management to mitigate or correct the mistake, USAA has repeatedly failed with me and thousands of others who voice their issues on a variety of complaint blogs. Just Google “USAA complaints” and see for yourself.
Product or Service Mentioned: Usaa Customer Care.
Reason of review: Poor customer service.
USAA Cons: No rational answers to reasonable questions.